Francis Communications, we realize that it often makes good
business sense for organizations to outsource specialized communications
functions. That's where we come in. Whether it's a one-off crisis
management situation, a special event, a speaking engagement,
preparation for an important media interview, or a short-term
assignment on tight deadlines, we will work independently or
with in-house resources, to provide seamless communications
service. Our services include:
Strategic Communications Planning
We provide strategic communications counsel based on our extensive
experience in planning and executing communications programs for
clients in a variety of fields. Successful communications programs
are based on sound planning. We offer our clients disciplined planning
skills and a helpful external perspective underpinned by a thorough
understanding of communications media and techniques.
The news media can be a powerful tool in reaching your key target
audiences. Effective media relations programs are founded on sound
planning and consistent messaging delivered through carefully targeted
media. At Francis Communications, we develop customized media relations
programs for each client that reflect their distinctive values,
strengths and organizational culture. From the planning stage through
to implementation, we'll work with you to build positive public
awareness of your organization or event.
Media Skills Training
We offer a proven media skills training program that teaches executives
how to use the news media to build positive awareness of their organizations.
Our program focuses on message development and delivery techniques
that will enable you to get your message out to your key target
audiences. Each session is highly interactive and can be customized
to the needs of individuals and small groups. Simulated media interviews
are a key part of this program which has been successfully delivered
to 100s of managers from leading Canadian organizations.
Issues and Crisis Management
We have a proven track record in issues and crisis communications
management. Over the years, we have managed crisis communications
for many clients in a range of situations, many of which have posed
serious reputation management challenges. When a crisis occurs,
we immediately bring our counsel and resources to bear on the problem.
We combine an objective external perspective with the ability to
develop the strategies and communication materials required to position
the organization in the best possible light with its stakeholders.
We provide a range of corporate communications services focusing
on both internal and external audiences. We believe that every communication
put out by an organization should be carefully planned to assure
that the right message is communicated to the right audience at
the right time. The strategic counsel we provide assures that messages
and media are co-ordinated to maximize the effectiveness of each
Creative and Technical Writing
We offer a variety of creative and technical writing services, ranging
from employee newsletters, to executive speech writing and event
scripting, the development of by-lined articles, and the development
of texts for annual reports and other documents.